At the end of my time at Falmouth University, I was part of a group of 4 students tasked with producing the branding, promotional material and wayfinding for the BA Hons Graphic Design graduate showcase.

Building on the name ‘FUTURES’, we wanted the visual identity to come across as progressive and constantly changing. To compliment this, we used motion to adapt the type and represent the energy and direction of our own ‘FUTURES’.

The RGB Blue/White colour palette is bright and eye-catching, and can be represented both digitally and physically (Riso/Screenprint). It is also a subtle reference to the Falmouth identity, with the blue being a direct colour inversion of Falmouth’s yellow.